Junk Food Companies Target Birthday Kids in Australia
Monday, December 13, 2010 10:09In Australia, a disturbing new trend is emerging: fast-food companies like Taco Bell and Hungry Jack’s are sending birthday vouchers direct to kids in the mail.
The Obesity Policy Coalition has been asking the Federal Government to ban direct mail to children, so far unsuccessfully.
The Obesity Policy Coalition includes organisations like the World Health Organisation (WHO), and Diabetes Australia, and campaigns on various diet-related issues. Their site explains: